Innovative Info Product Creation Using AI Tools

In recent years, many men and women that have taken the initiative to become online entrepreneurs. In order to succeed with this career, they have to pick a business model that will serve them well financially.

There are very few business models that give marketers the opportunity to earn passive income. But creating your own line of products is one option you have that allows you to earn money on what you created over and over again, without having to do more work.

The reason many people avoid info product creation is because it presents a bit of a struggle for those who have trouble coming up with ideas, researching topics and then going through the grueling content creation process.

But if you want to still want to go down this path, without all of the hassle, you can use artificial intelligence (AI) tools to help you cut down on the grueling task list and fast track your product creation with ease.

Below, you’ll find a systematic approach to developing your own line of info products through the use of AI as your assistant through the entire process. From the initial brainstorming of ideas all the way to the launch of a complete funnel, this tool can make easy work of your task list.

Unlock the Power of AI to Generate a Profitable Product Idea

If you decide to go the route of becoming an info product creator, you probably already know what niche you would like to get started in. If not, you can even use your favorite AI tools to help you narrow down a niche that you feel would be a good fit for your knowledge, interests, and skills.

For the purpose of this guide, we are going to assume that you already know your niche topic in general, and you are going to be using AI to come up with a lucrative info product idea where people will be willing to spend money on the download.

In order to succeed with this, you are going to be prompting AI to help you understand what it needs from you in order to deliver the kind of ideas you are looking for. AI is not a mind reader, so it has to have some sort of input in the beginning in order to go in the direction that you need it to go in.

To get started, we are going to prompt AI like this: We are going to work on the creation of an info product together. My niche is Internet marketing and my audience is primarily newbies. I want to create an eBook that teaches them something specific. In other words, not everything Internet marketing, but a specific topic they need to know. Please generate a list of topics that might be good for an info product for this niche.

The results that come back are perfect for what we requested. They include very specific Internet marketing topics such as:

• Building Your First Website
• Email Marketing and List Building
• Content Marketing
• Social Media Marketing
• SEO (Search Engine Optimization)
• Pay Per Click Advertising
• Affiliate Marketing
• Video Marketing and more

The AI tool gives you a title for each one, and you can either choose to select a topic now, or dig in and ask AI for a little bit more information. Because you are going to be the one overseeing this project, and have your name on it, you want to make sure that you are teaching something that you do fully understand.

You also want to make sure that the topics listed are things that you know an audience would pay money to learn. So you can prompt AI like this: For each of these ideas, tell me what pain points or struggles people have that would make them want to spend money on a product that teaches them how to do it.

AI will come back with some good information that can help you make your decision. For example, many people would pay money to learn how to build their first website because they lack technical knowledge and experience, they don’t know which website builder or platform to use, and they don’t know how to make it user friendly, which can impact their SEO.

When it comes to email marketing, many people have trouble building their list and growing it into something significant. They also lack the knowledge of how to engage in email marketing strategically so that they get the kind of engagement they are after.

For each item in the list above, it gives you several bullet points to help you make your decision. You can also ask AI specific questions about who the demographics would be for each of those products.

So let s choose the List Building and Email Marketing option. We need AI to give us a comprehensive list of the ways people struggle with those two things. So let s prompt it like this: I m going to choose to create an info product about list building and email marketing. Give me a comprehensive list for each of those for the struggles and problems people encounter.

AI will come back with a big list for each one. For example, for list building, it gives you things like:

• Trouble creating the right lead magnet offers
• Struggling to design landing pages that convert
• Difficulty growing their list consistently
• Inability to engage subscribers and keep them on their list
• Lack of knowledge on tracking and improving lead generation

And for email marketing, it comes up with ideas like this:

• Trouble writing engaging email content
• Difficulty writing compelling subject lines that get higher open rates
• Lack of knowledge about segmenting subscribers
• Inability to get emails past spam filters
• Struggling to consistently keep up communications with subscribers

Making sure that AI understands the problems will help it when it comes time to create the info product on your behalf. Ask AI for some title options for your new info product based on what you ve been discussing with it.

Prompt it like this: Based on this information, give me 20 product title ideas that are hyped up for an eBook about list building and email marketing and keep the titles short. If AI returns lengthy titles, ask it to shorten them even more so that they ll fit on the product graphic like an eCover.

It will come up with many different titles and you can mix and match until you get something that sounds good to you. So for example, out of these listed below, you might come up with: The Ultimate List Building and Email Marketing System.

• The Ultimate Guide to Email Marketing: How to Build a List, Nurture Leads, and Convert Customers
• The Ultimate Email Marketing System
• Email Marketing Mastery for Beginners: How to Build a List, Create Content, and Drive Conversions
• The Complete List Building and Email Marketing Blueprint

It s important that your title convey exactly what the prospective buyer is going to learn. If you need to, you can also prompt AI to consider the topics and come up with a few different slants for your info product not just the titles.

Ask AI: For list building and email marketing, what are a few different slants I might use for those two topics? Then you ll get more narrow ideas like:

• Niche-specific list building
• Advanced strategies
• Mobile-friendly email marketing
• Email copywriting
• List management

If you want to, you can make your info product more specific based off of those ideas (or save them for later when you want to expand your info product empire). But for now, we re going to stick with: The Ultimate List Building and Email Marketing System.

Accelerate Your Outlining Process with the Support of an AI Tool

The outlining process is a long and tedious task when you do it on your own. You have to go out onto the Internet, pull from your own knowledge, and engage in a lot of other research in order to make sure you have a comprehensive info product.

You want to make sure that your product is going to satisfy the needs of your buyers so that they don’t feel as if they have to go out and purchase additional products just to understand what you should have been teaching in yours.

We are going to prompt AI to start with a simple outline for our eBook and then make it drill down into all of the intricate details so that we make sure everything is covered and nothing is left out.

Because this particular topic has two different concepts merged into one – list building and email marketing – we are going to have AI create a two-part outline. If you only allow it to create a single outline from the beginning, chances are it will leave out a bunch of information.

Although we are not really going to split the info product up, we are going to make AI believe we are. We will prompt it like this: I am going to create two separate info products, one on list building and one on email marketing. I want you to create an outline for the list building eBook and make it comprehensive and detailed, including everything someone would want to know about list building.

AI will come back with two different outlines one for list building and one for email marketing after you prompt it to do that part. You ll want to go through each chapter or section it delivers and cut out anything you don t want, then marge the two together in a logical order.

When you re finished, say this to AI: I m writing one info product called The Ultimate List Building and Email Marketing System. Would you like to see my outline? AI will enthusiastically respond with a yes, and after seeing it, it will provide you with guidance about what else you may want to include.

With our example, it had a couple of good suggestions that we could then work back into the outline. If you want to, you can have AI drill farther down within your outline. This is very helpful if you re creating the content yourself.

But it s also nice to have AI do it even if you re having it write the info product because it allows you to see what all will be covered, eliminate anything you don t want, and add anything you do.

So for example, in the section: Finding and Attracting the Right Audience with an Irresistible Lead Magnet, there s a subsection called Understanding your audience s needs and pain points.

Prompt AI like this: In the section: Finding and Attracting the Right Audience with an Irresistible Lead Magnet, there s a subsection called Understanding your audience s needs and pain points. Please outline that subsection for me.

Sometimes AI will give a nice outline for that one section, but other times it will expand far beyond the scope of the subsection. If that happens, redirect it. In this case, we can say: What are some ways to identify customer pain points and needs?

While the first prompt made it give an entire outline of the main section, the second one (the redirection) had it deliver exactly what we needed a list of ways to pinpoint the needs and pain points.

Now we re ready to have AI start the content creation process. When we begin doing that part, we don t want to just instruct AI to write the eBook, but instead give it bite-sized tasks along the way.

Elevate Your Writing and Editing Process with AI as Your Assistant

Whenever you go through your outline and have AI write it, you want to take each subsection and ask AI to write a comprehensive article about this. If you just ask it to write it, it might deliver a short paragraph or two.

By giving it instructions to create an entire article that s comprehensive, it will deliver more information and give you more leeway on what you trim out or keep. If you know of something specific you want covered in a subsection, just add these words: be sure to include (this, this and this).

Likewise, if there s anything you don t want covered, tell AI before it begins writing it. For example, if you are creating a guide for the keto diet and you don t want it adding a warning about it being unhealthy, as some people claim, tell it that ahead of time.

You can even tell it what tone and style to use in the info product, if you have anything in particular you d like it to mimic. If, when you get the section back, you feel like it needed to expand on a particular point, just prompt AI to add a paragraph or two explaining (this) in more detail.

Then you can simply add it into the product. Whenever the AI tool is creating your content, make sure you read through and verify the accuracy of the information it provides.

Never accept anything at face value because AI is known to make up facts and ideas, admittedly. At this time, you can also add anything that you ve written to the product and even have AI help you polish it up.

For example, you can prompt it with, I want to add this section of content. Please improve it and make sure it matches the tone and style of the rest of the product. Fix any typos or spelling errors, too.

If you want to include some personalization and storytelling to showcase a lesson or point, you can tell AI what to include and have it write it from scratch for you. Or, it can make up an example story to showcase an idea, too.

Have AI Develop Hybrid Components That Enhance Customer Satisfaction

Seasoned marketers who have been in the business of creating and launching info products have known for a long time that the more components you have to teach your audience, the better.

No longer do Internet marketers rely on a text only approach. Instead, they know to layer their lessons with a variety of multimedia that can help there buyers understand the information better.

So the info product that you are selling to your customers should be a hybrid product that not only allows them to learn via text in an eBook, but also by watching over the shoulder videos or slideshow presentations that teach a concept with more depth in a different media format that others may respond better to.

Not everyone absorbs information the same through text. Some people need to see a lesson unfold on screen so that they can understand it. AI tools can help you with your hybrid components that will ultimately enhance customer satisfaction and reduce refunds.

When your customers are happy with the product, they will be more likely to stay on your list and return for future purchases. Usually, inside the pages of your info product, you can find certain things that would be perfect for showcasing in a visual manner.

For example, if you had an eBook about Internet marketing in general, you might have a video component that walks your buyers through the process of setting up a WordPress blog.

You could do screen shots, but it’s much more effective if they can see you teach the concept on screen as it’s unfolding. Not only can AI help you script and storyboard a slideshow presentation for each chapter of your eBook, giving you a fully hybrid product, but it can help you with over-the-shoulder tutorials, too.

You can prompt AI like this: Create a script and storyboard for chapters 1-3 and tell me what to say and what to show on screen. (Then do the same for each batch of chapters until you complete the hybrid video content).

The results will look like this, giving you complete guidance on how to create the video components:

Narrator: Now that you understand the basics of list building and email marketing, it’s time to focus on finding and attracting the right audience for your business.

[On-screen graphics showing examples of lead magnets]

Narrator: This starts with creating an irresistible lead magnet that offers value to your potential subscribers.

[On-screen graphics showing the process of creating a lead magnet]

If you want help supplementing your text eBook with some over the shoulder video tutorials, you can prompt AI to help you get some ideas by saying the following: Give me some ideas for things in the eBook you just wrote that I can do a screen record of and show people how to do it.

AI gives us these answers in addition to others:

• Setting up an email marketing platform account
• Creating opt-in forms and lead capture pop-ups
• Designing a high-converting landing page
• Creating and implementing a welcome email for new subscribers
• Using segmentation and personalization in your email marketing
• Setting up triggered email campaigns based on subscriber behavior
• Tracking and analyzing key metrics such as opt-in rates and conversions
• Integrating email with other channels

Then, you can simply take whichever one(s) you want to create a video for and either run with it on your own or ask your AI tool for step by step instructions that you should show.

For example, we will ask it to map out the first option of setting up an e-mail marketing platform account on AWeber by saying: I want to create a step by step video about setting up an email marketing account on AWeber. Tell me exactly what steps to show and in what order on my video. Also tell me what to say as I’m teaching it.

Sometimes, AI will come up with something fairly generic. For example, it might tell you: Customize your confirmation email: AWeber automatically sends a confirmation email to new subscribers. Show viewers how to customize this email to fit their brand and messaging.

If it does this, simply ask it to give you the exact narration for that section. It will then respond with some text showing what you should have on the screen along with the exact script that you should be speaking as you are recording the video.

If it ever gives information that’s too generic, simply ask it to give you the exact steps involved in how to do something, and make sure that it doesn’t skip any steps in the process.

Let AI Pinpoint Hidden Monetization Opportunities within the Pages of Your Product

Many marketers forget that in addition to earning money with the sale of their products in general, they also have the opportunity to earn from the links inside their info product. Whether you have a video module course, membership or eBook, you can earn from your affiliate links or from even sharing links to other products of yours.

AI can help you do this. If you do have your own info product line, or even other types of products such as plugins or software, you can tell your AI tool about it and ask where it would be strategic and profitable to insert the link into your info product.

But if you don’t have other products of your own yet, you can always promote products as an affiliate marketer. The first thing you want to do is brainstorm on your own to see what kinds of products might be a good fit for your topic.

For example, an obvious one for the list building and email marketing would be a good auto responder tool that you could promote and earn residual income on month after month.

But you may want to know what other kinds of things would be a good fit to go into an eBook on this topic. You want to ask your AI tool about any monetization opportunities it can think of so that you can get signed up as an affiliate and include your links.

So let’s prompt AI like this: I want to promote some links as an affiliate marketer inside the pages of this eBook. Give me a list of all of the different types of products I can promote in this course and be specific about the product names.

AI comes back with a nice list of options including:

• Email Marketing Platforms: AWeber, GetResponse, ConvertKit, MailChimp, Constant Contact, etc.
• Lead Generation Tools: OptinMonster, Sumo, Thrive Leads, Leadpages, etc.
• Website Hosting: Bluehost, HostGator, SiteGround, etc.
• Landing Page Builders: ClickFunnels, Instapage, Unbounce, Leadpages, etc.
• Online Course Platforms: Teachable, Thinkific, Kajabi, etc.
• Marketing Automation Software: HubSpot, ActiveCampaign, Marketo, etc.
• Affiliate Marketing Networks: ShareASale, Commission Junction, Awin, etc.
• Social Media Management Tools: Hootsuite, Buffer, Sprout Social, etc.
• Keyword Research Tools: SEMrush, Ahrefs, Google Keyword Planner, etc.
• E-commerce Platforms: Shopify, WooCommerce, BigCommerce, etc.

You can then look through the list and pick and choose which products you may want to promote. If you don’t like any of the options, you might ask for additional ones. For example, if you wanted to promote website hosting, but you don’t like the choices it listed, ask it for a list of 10 or 15 more options that have an affiliate program.

The next thing you can do is ask AI where the best places would be to include a link to these particular products within your info product. You may also want to prompt it to write a sentence or two that you can hyperlink out to the product.

For example, we will prompt AI like this: I want to promote AWeber in the info product. Tell me the best places to promote the link, and write a couple of sentences that I can include in the book with anchor text to hyperlink to the product.

The AI tool will tell you all of the different places that it would be strategic to promote that particular product, such as in the introduction, in the section about setting up your email list when they are following along with the steps, and in the chapter about creating effective email campaigns because it discusses visually appealing templates.

It even gives you an example sentence that you could use to promote the product within the pages of your eBook: To make the most of your email marketing efforts, we recommend using AWeber, one of the leading email marketing platforms on the market.

You can also pick any chapter or section and ask your AI tool what would be a good product to promote in that section. For example, we will prompt AI like this: I want to promote a couple of products in chapter four. Please give me some ideas of what to promote in this chapter as an affiliate.

Because chapter 4 is about creating high converting landing pages, am I suggests that we promote landing page builders that have customizable templates and split testing abilities.

These include products like Unbounce, Leadpages, Clickfunnels, and Instapage. You can even prompt it further by saying: What other type of product could I promote in this chapter that s not a landing page builder?

This would give you more options, such as lead magnet creation tools like Canva or Piktochart. It even tells us that we can include an additional section in that same chapter about the importance of creating visually appealing lead magnets for our landing page.

If you have any type of discount code or bonus that you want people to know about, a I can even write a sentence that lets the reader know about that perk within the pages of the info product.

If you don’t have a bonus, you can even have AI create something like a short report that teaches people something related or relevant to the product you are promoting so that you have an easier chance of converting your reader into a buyer.

Add Value with Little Extra Effort Using AI to Develop Bonus Items

Creating a hybrid info product is a great way to add value to your customer s purchase. But in addition to giving them multimedia components they can use to absorb the information, you can also go above and beyond by allowing AI to help you create built-in bonus items.

These can include things like a checklist, cheat sheet, or even additional reports that are more focused and narrow than the overall info product. For example, if you have something related to the main topic, that doesn’t quite fit into the info product itself, you can extract that idea for a separate bonus that can trigger the visitors impulse to click the buy button.

AI is very good about helping you with these bonus elements. For example, you can prompt it like this: I want to create a checklist that I can include as a bonus with this info product. Give me some ideas of different checklists that would be relevant to this topic of list building and email marketing.

It will give you ideas such as:

• Lead magnet checklist
• Opt in form checklist
• Email campaign checklist
• Landing page checklist
• Segmentation checklist
• Email automation checklist
• Email performance checklist
• Email list hygiene checklist

You can then pick whichever one you like, and prompt AI to create it for you. With the list above, the results actually gave a specific blurb about what would be included in these checklists.

So now, we will prompt AI by saying: I like the idea of an email performance checklist. Please create that for me and make it as comprehensive as possible but use short items for the list, not long sentences.

You can include multiple checklists or cheat sheets and reports for the bonus items. For a report, you can either come up with something that would work and ask AI to write it by having it outline it and create each section or have it brainstorm the idea for you.

You would prompt AI like this: What are some related topics that are not in my info product that would make good bonus reports to accompany this topic? It returns some great results such as:

• Strategic Content Marketing
• Social Media Tips and Tricks
• SEO Best Practices and more.

Another topic that might be good is using private label rights for list building or lead magnet creation. It returns a title and outline that you can then either write yourself or have AI write for you.

There are many other types of bonus items you can include, too. These range from written content such as planners, journals, and workbooks to items like software tools, webinars that you record, etc.

Multiply Your Profits with Funnels Generated By AI Tools

If you are going to have AI create your info products for you, or help you with the creation of them, you might as well go all the way and have it help you develop a full product funnel.

Most affiliates will not promote with a front end only product launch. Instead, they want to maximize their ability to earn commissions, and that means having a funnel with more than one upsell.

So we want to prompt AI to give us ideas by saying something like: I’d like to have a funnel for this info product launch. I need two upsells. What are good ideas for upsells that I can have you create that would be worth more than the original product?

It gives us some fantastic ideas, along with a blurb about what could be in each one. The first one is an Email Marketing Masterclass. This is a next level, comprehensive course that goes deep into the advanced tutorials of email marketing.

The second one is a bundle of done for you email templates that are professionally designed and can easily be customized by the buyer. This is perfect for people who want to have that visual appeal call my But are not graphic designers.

Not only does your AI tool give you the ideas, but it goes ahead and outlines the Email Marketing Masterclass for you. But if it didn’t, you could always prompt it to do that so that you could see what kinds of lessons might be included.

If you want to, you can also ask AI to help you determine what a good downsell would be for that initial upgrade offer. Usually, this is something that is extracted as a smaller portion for the buyer, and sold at a slight discount.

You can prompt AI and ask for ideas like this: I like the email marketing masterclass as an upsell. What’s a downsell I could extract from that and sell cheaper? It will advise you that you might want to extract or create a condensed version of the masterclass and focus on a specific aspect of it, rather than all of the information.

Support Your Affiliates with an AI-Generated JV Page That Solidifies the Partnership

One last thing you might want to do when you are considering using artificial intelligence tools for your info product creation is get some help with your joint venture (JV) page that you will be using to recruit affiliates.

The first thing you want to do is ask AI if it knows what elements belong on a JV page for a product launch. It will reply with things like the product description, launch dates, commission details, swipe copy, graphic creatives, affiliate list sign up form, and more.

You can go through the list and have AI create whatever elements you want it to. Ask AI: What do you need from me to create my joint venture page? It will ask for product details, launch dates, commission details, any resources you re providing to affiliates, and terms and conditions you may have.

Respond with the details, such as: You know the product details – the eBook with bonus checklist. The price is $17. Commission is 100% for the front end and 50% for upsells. I have the two upsells in the funnel that you recommended for $27 and $47. Launch date is June 8th, 2023 through June 12th. I’m providing a bonus report for affiliates to use called Email Copy Mastery.

It will come back with a template that you can tweak as needed. You can even have AI create some swipe emails. You might want it to create a few generic ones, or a series for the pre-sale promo, launch day, all the way through to the very last hours.

Always make sure, when having AI create info products for you, that you carefully monitor the information being added. Your name will be on the product, and you don t want customers and affiliates souring on you because you misguided them without checking the accuracy of the information.